Recently I was at the big rodeo and I noticed on the back of the pooper scoopers that are used after the bull rides, as sometimes there is shall we say droppings from the big bull on the ground someone has to come out and scoop it up. Did you know that the pooper scooper cruise are actually in the arena 20 to 50 times longer than the bull rider?

So being on the back of the pooper scooper with your company logo makes a whole lot more sense than advertising in let's say the silly yellow pages, which know it uses a more. In fact yellow page advertising has declined over the past few years due to the Internet and that makes sense to, in fact yellow page advertising never really polled for any of our franchisees and we were in the car wash business in local markets and communities.

But advertising on the back of the pooper scooper at the rodeo sure makes a lot of sense. Imagine the exposure you can get by having your logo on the back of the pooper scooper? I would take that overt yellow page advertising any day. In fact all never forget Charlie's Home Repair, which was on the back of one of the pooper scoopers and it may sound silly but I even memorized his phone number? Because the pooper scoopers are pretty large, because well what the bull leaves behind is also.

Sometimes using unique ways of advertising can get your business noticed in a much better way the yellow page advertising and it costs a whole lot last too. So, please consider this in 2006.